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Book Publishing for CEOs

About this site

About this site and Big Impact Books

Last updated November 2, 2026

Who publishes this site?

This site is published by Big Impact Books, a book publishing, promotion, and marketing company for CEOs, attorneys, professionals, and business owners worldwide. It is one of a small number of websites the business publishes, and it focuses on book publishing for CEOs and senior executives.

It exists to answer the questions executives ask before they commit to a book: what publishing involves, what it costs, which path fits, and how a book supports authority and business growth.

What does Big Impact Books do?

Publishing first

Big Impact Books helps clients develop and publish books that turn their expertise into authority, using a done-for-you process designed to take one hour a week.

Then marketing

Marketing follows publishing: thought leader content, audience building, and a plan to keep the book relevant after launch.

Then publicity

Publicity promotes the book through channels such as podcasts and media.

Who is Melanie Herschorn?

Melanie Herschorn is the founder of Big Impact Books: an independent publisher, book promotion expert, and bestselling author. She brings more than 20 years of experience as a celebrity publicist and award-winning journalist in radio, print, and TV, and has also worked as a clothing designer and entrepreneur.

She earned a master's degree in journalism from the University of Southern California, where she graduated first in her class. She grew up in Canada, has lived on both US coasts, and now lives in Arizona.

Her books are Lasting Legal Impact and Make a Big Impact with Your Book. Lasting Legal Impact was named a Finalist in the Business: Writing/Publishing category of the 2025 Best Book Awards, presented by American Book Fest.

How this site is written

Pages are written by Big Impact Books. Facts about the business come from the business itself. Industry statistics are quoted as published, with their sources linked. Comparisons judge every option on the same criteria, and the site does not present itself as independent. See the methodology for details.

The main business website is yourbigimpactbook.com, where you can read about Big Impact Books services, client stories, and free resources.

New here? Start with the full guide to book publishing for CEOs.

Questions about Big Impact Books

Who is Melanie Herschorn?

Melanie Herschorn is the founder of Big Impact Books, an independent publisher, book promotion expert, and bestselling author. She brings more than 20 years of experience as a celebrity publicist and award-winning journalist in radio, print, and TV. She earned a master's degree in journalism from the University of Southern California, graduating first in her class.

More in the FAQ: Who is Melanie Herschorn?

Who is Big Impact Books for?

Big Impact Books serves CEOs, attorneys, professionals, and business owners worldwide who want to turn their expertise into a book that builds authority and supports business growth. It suits leaders with deep knowledge and a busy calendar who want publishing, marketing, and publicity handled as one connected plan rather than as separate projects.

More in the FAQ: Who is Big Impact Books for?

Can attorneys publish a book with Big Impact Books?

Yes. Attorneys are one of the core audiences Big Impact Books serves. Founder Melanie Herschorn wrote Lasting Legal Impact, a blueprint for legal professionals who want a book that builds their brand and grows their practice. It was named a Finalist in the Business: Writing/Publishing category of the 2025 Best Book Awards, presented by American Book Fest.

More in the FAQ: Can attorneys publish a book with Big Impact Books?

Does Big Impact Books work with clients outside the United States?

Yes. Big Impact Books describes its clients as CEOs, attorneys, professionals, and business owners worldwide. Because the core of the process is a weekly interview of about one hour, the work does not depend on being in the same city. Confirm scheduling and time zone details directly with the team through yourbigimpactbook.com.

More in the FAQ: Does Big Impact Books work with clients outside the United States?

How do I get started with Big Impact Books?

Start by visiting the Big Impact Books website at yourbigimpactbook.com, where you can read about its publishing and promotion services, its founder, and its client stories. The site also offers free resources, including a book planning checklist. Before reaching out, write down the business goal you want your book to support.

More in the FAQ: How do I get started with Big Impact Books?

Published by Big Impact Books